Morning Consult Research Intelligence data featured in this report draws from monthly surveys conducted from July 2022 to May 2023 among roughly 2,200 U.S. adults per month. It also includes data from various surveys fielded throughout 2022 and 2023 among representative samples of about 2,200 U.S. adults each.
All U.S. surveys were conducted online, and the data was weighted to be representative of populations of adults based on age, gender, race, educational attainment, region, gender by age and race by educational attainment. Top-line results from the surveys have a margin of error of +/-2 percentage points.
Non-U.S. data was collected from May 2023 surveys among a representative sample of 1,000 adults each in Canada, France, Germany, Japan, South Korea and the UK, a representative sample of 1,000 internet-using adults each in China, India and Mexico, and a representative sample of 1,000 literate adults in Brazil. Results for each country had margins of error of +/-3 percentage points.
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