With the NCAA expected to give more than 180,000 Division I college athletes the green light to monetize their names, images and likenesses beginning tomorrow, online platforms designed to facilitate marketing deals between brands and athletes are vying for the opportunity to play matchmaker for a new cohort of potential endorsers and influencers.
While some higher-profile athletes with greater earning potential are expected to hire marketing agents to help secure deals and build their personal brands, many who lack that star power are expected to take a do-it-yourself approach to their newfound economic opportunities. Read More...
TALENTRECAP.COM Entertainment Celebrity
Photo by Theo Wargo/Getty Images Reading Time: 3 minutes In a recent appearance on Live with Kelly and Mark, former WWE wrestling sensations, Nikki and Brie Garcia, revealed an exciting change in their lives – they are now officially known as the Garcia Twins. This transformation marks a significant shift from their iconic wrestling personas as “The Bella Twins,” and they shared the reasons behind this decision. Read More...
Last year, Kansas City Chiefs quarterback Patrick Mahomes ranked second in Morning Consult’s annual survey identifying the most-liked skill-position players in the NFL, behind only then-New Orleans Saints quarterback Drew Brees. With Brees now retired and analyzing games for NBC Sports, the latest research shows that Mahomes has become the league’s most popular player heading into this weekend’s 2022 postseason.
The impact This year’s NFL playoffs will feature more of fans’ favorite players than last year’s postseason. Read More...
